Spowers is the Chief Engineer and Founder of Riversimple, whose goal is simple – to pursue, systematically, the elimination of the environmental impact of personal transport. Spowers, Clancy and their team have created Rasa, a super-efficient, hydrogen-powered car. They are joined by Will Vaughan, CEO of Hereford Pedicabs and Cargo, who provide financially and environmentally sustainable services by bike – including parcel delivery, trade waste recycling, inner city advertising and pedicab hire.